CLF Reserves $141 Million in First Wave of Ad Reservations for November

Initial Reservations Span 37 Markets As House Republicans Fight to Hold and Grow the Majority

Congressional Leadership Fund, the super PAC endorsed by Speaker Johnson and House Republican Leadership, today announced its first wave of fall ad reservations for the 2024 election cycle. The initial reservations total $141 million for television, streaming, and digital platforms. The reserve spans 37 media markets.

CLF’s initial ad reservations are larger than any previous election cycle to date. We’re reserving nearly $20 million more than in 2022, when Republicans took back the House, and more than three times the amount from 2020, when Republicans picked up fifteen seats.

“This is a significant early down payment on Republicans holding the House Majority,” said CLF President Dan Conston. “The map is undoubtedly small, and we are in a dogfight. Yet we are in a stronger position than the mainstream narrative suggests, with a promising political environment and standout Members and candidates in the toughest races. Effective campaigns and resources will really matter.”

Below reflects the first wave of CLF ad reservations, with additional reservations to come as the cycle progresses:

  • $20.7 million in New York City
    • Includes three tracks on NYC broadcast TV
    • Includes cable in NY-17 and NY-18
  • $18.2 million in Los Angeles
    • Includes three tracks on LA broadcast TV
    • Includes cable in CA-27
  • $6.5 million in Fresno-Visalia
    • Includes two tracks on Fresno-Visalia broadcast TV
    • Includes $1.26 million in Spanish-language media
  • $6.2 million in Raleigh-Durham
  • $5.8 million in Phoenix
  • $5.8 million in Tucson
  • $5.6 million in Wilkes Barre-Scranton
  • $5.5 million in Portland, OR
  • $5.4 million in Philadelphia
  • $5.1 million in Denver
  • $5.1 million in Detroit
  • $4.5 million in Lansing
  • $4 million in Cleveland
  • $3.4 million in Bakersfield
    • Includes $480,000 in Spanish-language media
  • $3.4 million in Anchorage
  • $3.2 million in Syracuse
  • $2.8 million in Omaha
  • $2.8 million in Toledo
  • $2.7 million in Des Moines
  • $2.4 million in Albany
  • $2.3 million in Albuquerque
    • Includes $345,000 in Spanish-language media
  • $2.3 million in Flint
  • $2.2 million in Norfolk
  • $2.2 million in Binghamton
  • $1.9 million in Harlingen
    • Includes $517,000 in Spanish-language media
  • $1.7 million in Bangor
  • $1.6 million in Sacramento
  • $1.4 million in Portland-Auburn
  • $1.1 million in Fairbanks
  • $1.1 million in Hartford
  • $792,000 in Greenville
  • $748,000 in Bend
  • $694,000 in El Paso
    • Includes $200,000 in Spanish-language media
  • $675,000 in Juneau
  • $556,000 in Palm Springs
  • $192,000 in Utica
  • $95,000 in Presque Isle